science attractions

For Immediate Release
Pour distribution immédiate

AUGUST 22, 2007

Media Release / Communiqué


Sudbury, ON – Science North Chief Executive Officer, Jim Marchbank, announced today that Dr. David Pearson will return to Science North as the centre’s new Science Director on September 10.

‘Dr. Dave’ Pearson is one of Canada’s foremost science communicators.  He is a Professor of Earth Sciences at Laurentian University, Co-Director of the Laurentian-Science North post-graduate Science Communication Program and he was the Founding Director of Science North.  He retains his university position and some of his responsibilities at Laurentian University.

“David Pearson is the visionary science leader and nationally acclaimed science communicator Science North needs to lead the transformation and renewal of its visitor experience over the next few years, including its 25th anniversary year in 2009,” said Marchbank.  Over the next several years, Science North plans a complete renewal of its natural sciences floor, will open 4 new object theatres and design and build three major travelling science exhibits.  It will also renew its science program in the Inco Cavern.  

“We have a great science staff team,” said Marchbank.  “Dave Pearson will be an inspirational leader and great mentor for our team of science communicators.  Everyone at Science North is really excited by the prospect of Dave joining us as our science leader.”

“My heart has always been with Science North and it feels very comfortable to assume the position of Science Director,” said Dr. Pearson.  “Science North has grown a lot since my early days as Founding Director and I’m thrilled to be returning to one of the world’s leading science centres as it moves towards it’s 25th anniversary.”  Dr. Pearson also said that he looks forward to this opportunity to benefit both Science North and Laurentian University.

Dr. David Pearson received the Ward Neale Medal from the Geological Association of Canada in 2000 and was awarded the Royal Society of Canada’s 2003 McNeil Medal for Public Awareness of Science. In 2004, he received a Sudbury Community Builders Award for the Environment.

David Pearson was appointed project director of Science North when the centre was launched in 1980.  He later became founding Director and led the centre through design, construction and it’s opening in 1984.  Much of Science North’s ‘bluecoat’ style on the floor, science communication and immersive media experiences are the result of Dr. Pearson’s innovation and leadership.  He returned to Laurentian University in 1986 after Science North was fully operational.  Since that time, he has remained an associate director of the science centre, a role in which he has frequently advised and supported the centre and its staff.

Dr. Pearson has hosted two major television science series, Understanding the Earth on TVOntario and Down to Earth on MCTV.  He is often called upon in the media to explain scientific phenomena or help the public understand science issues.

Dr. Pearson was recently appointed as Co-Chair of Ontario’s Expert Panel on Climate Change Adaptation, a part-time role based at Laurentian University that he will continue.  This role will connect him to the latest science on climate change which will help Science North continue to be a science centre leader in programs on this pressing issue.  Dr. Pearson will also continue teaching in the Laurentian-Science North Science Communication Program.

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Media contact:

Stephanie Deschenes
Science North
(705) 522-3701, ext. 277

100 Ramsey Lake Road, Sudbury ON P3E 5S9 • Tel: (705) 523-4629 or 1-800-461-4898
Fax: (705) 522-4954 • General Inquiries •

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